Demystifying Digital Marketing and E-Commerce for Food Businesses

This self-guided module seeks to demystify e-commerce and digital marketing for Minnesota’s food businesses, providing both fundamental information and considerations for the scaling food business as they consider how to build their brand’s online presence.

Navigating Challenges: Minnesota’s Food and Agriculture Manufacturers and Processors Supply Chains

This report illustrates the impact of the novel Coronavirus Disease (COVID) on supply chains for Minnesota food and agriculture manufacturers and processors. A collaboration providing services to Minnesota food and agricultural economic sectors wanted to better understand the supply chain effects of COVID, the resulting pain points and what may be needed to help identify potential new services, resources and supportive actions that would improve supply chain resiliency for Minnesota businesses.

Local Sourcing for Food Manufacturing in Minnesota

Small to mid-sized food manufacturers represent a growing sector within the food industry, and as such have the potential to provide new market channels for Minnesota’s agricultural producers. With the state’s interest in increasing markets for Minnesota agricultural products, it’s attractive to envision synergy that could elevate both farms and food manufacturers: farms could sell their product to these businesses, thus increasing sales and diversifying their market channels, while manufacturers… Read More »Local Sourcing for Food Manufacturing in Minnesota

Food Product Shelf-Life Guide for Scaling Businesses

As food businesses scale from local to regional or national distribution, decisions around packaging, formulation and production are inevitable as each affects a product’s shelf life. Addressing a product’s shelf life is a common stumbling block for food businesses. The following guide helps food businesses understand the basics of product shelf life, impacting factors, an introduction to testing and business implications of shelf life decisions.